Read on Revelator: HOW TO MAKE FRIENDS AND INFLUENCE PEOPLE — TO SAVE THE WORLD
Associate Professor Anne Toomey, PhD, speaks to The Revelator about her work focusing on understanding what makes the public take action to save threatened species and ecosystems that they, and we, depend on.
“Knowledge is formed by our experiences, not just by reading facts in a textbook,” Dr. Toomey says. “Scientists believe ‘if only people knew what I know, they’d think differently from how they think now.’ But that’s not how it works. We don’t just need to give people information. We need to start understanding how that information can be brought into a process of change-making.”
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